V4L’s smokeout event was a great success!
Yesterday was the 36th annual Great American Smokeout. Vapor4Life celebrated by hosting a free event to the public. We offered an electronic cigarette in exchange for a pack of traditional analogs. The event was a great way for us to showcase our brand new Smokeless Lounge and store. Normally open Monday through Friday, 9:00 AM to 6:00 PM, we expanded our hours yesterday an extra three hours. We wanted to make sure that as many people as possible who wanted to come in, would have the chance to, whatever their work schedule might be. There was a steady flow of customers throughout the day. In total 70 people attended.
Some people came in because they saw an advertisement in one of the local newspapers, some people received a flyer from their work, some came in because a friend told them about the event, others drove by and saw our signs and balloons in front of our building, and some people found out via the V4L Facebook page, our Twitter feed, the sub forum on ECF, or this blog.
In total, we received 28 packs of cigarettes. Of those, 8 were “100s”, and 20 were standard length. Of those, 25 were hard packs, and 3 were soft packs. There were 8 menthol.
Because we have such a large range of nicotine strengths, and expansive flavor selection, we decided to simplify it as much as possible. We offered three mg strengths: 11 mg for light smokers, 18 mg for medium smokers, and 24 mg for heavy smokers. From our own personal experiences, we understand the complexity of electronic cigarettes and vaping. To help overcome any fear of misunderstanding the product, and not wanting to get the wrong product, we chose to offer 2 types of carts. We gave each person that came in 1 cart – they could choose either Traditional Tobacco or New Menthol. They also received a battery and a USB charger.
Our standard operating hours are now in effect, they are Monday through Friday, 9 AM to 6 PM.
If you’re in the Northbrook, Illinois area, stop by and check out our Smokeless Lounge. You can watch some of our YouTube videos, sample some flavors you haven’t tried before, and vape to your heart’s content.
The V4L Smokeless Lounge is located in the Sky Harbor Business Park at 4100 Commercial Ave., Northbrook, IL 60062. Hope to see you soon!