I was just watching TV and saw my first E-Cig commercial. I won't mention the company but it was a major player. I'm not sure I like the publicity. I have a feeling the more aware people are about it publicly the harder the government will push for their cut and requlations. It's a very bitter sweet moment for me. I want every analog smoker to switch but I like feeling like I belong to an elite group of people. Well I guess we shall see where it goes from here.